Digestive distress? Bloating? Fatigue? Auto-immune disorder? Autoimmune diseases now affect over 25 million people in the United States alone, and include rheumatoid arthritis, lupus, multiple sclerosis, thyroid disease, inflammatory bowel disease, and more. All of these conditions are linked to one biochemical process: an over-reactive immune response also known as systemic inflammation in the body, where your body attacks its own tissues.

The truth about dairy milk has been slowly getting out to the general public, despite the challenge in overcoming the aftermath of the wildly successful “Got Milk” ad campaign. The same ad firm that created campaigns for Frito-Lay, Haagen Dazs and Dreyer’s Ice Cream, was hired by the California Milk Processor Board for the Got Milk? campaign.